Jo Bailey

Jo Bailey

Lecturer, Ngā Pae Māhutonga Wellington School of Design

Jo Bailey is a designer whose practice focuses on facilitating access to information. She has a research interest in communicating science, environmental and social issues, and in visual systems.

She is a lecturer who teaches in the visual communication programme, including typography, brand communication and experience design.

Jo has a background in geography and is interested in conservation, the built environment, and the personal ethics of design practice.

  • Expertise

    Design thinking, user-centred design, visual communication, information design, data visualisation, science communication.

  • Research Highlights

    LAWA (Land Air Water Aotearoa)
    LAWA is an online tool that makes the environmental information collected by the 16 regional councils and unitary authorities in New Zealand available to the public in an accessible manner.

    Make/Use is a collaborative project led by Holly McQuillan which explores the concept of zero-waste user modifiable clothing. Underpinning the project is a visual wayshowing system to aid the construction of garments, and a modular visual identity that speaks of construction and reconstruction.

    Making Good
    Working in a collaborative environment, from a human-centred perspective, the project explores methodologies, processes, tools and techniques with which to democratise access to scientific information, and to foreground credibility, transparency and trustworthiness in design for the web. In tandem, it is a reflective examination of negotiating the nature of good – as a synonym for ethical – design practice within the digital space, and within a client-facing project. The findings from both research directions are embodied in this response, Making Good.

    Te Papa Board Books
    A commission for Te Papa Press to design a series of three board books for young children (ABC, 123, and Colours). The books balanced engaging typography and sympathetic consideration of treasured works from the Te Papa collection.